Client
Australian College of Optometry

Scope
Naming
Logo Design
Visual Branding
Marketing Collateral

WNOW has created a community that is steadily gaining momentum with groups growing nationwide and meeting at sunrise to connect, exercise and support.

WNOW men explore in a fun way what it means to be a better man, tackling challenges together and focusing on improving their mental, physical, and emotional health to be the best role model they can be for themselves and all those around them. It is a community where men explore what it means to be a better person. A better partner, brother, father, son, mate, and kinder to oneself. Members are tackling challenges together and focusing on improving their mental, physical, and emotional health to be the best role model they can be for themselves and all those around them.